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derivzero helps grocery retailers make better decisions under uncertainty by connecting price, volume, costs, and margins into a single planning system​

The Supermarket channel has lost almost 40 share points to Walmart, Costco, Amazon, and Aldi

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Price gaps are widening and units are declining

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Planning models are

strained

Grocery used to be predictable. It no longer is. Flat volumes, rising costs, and accelerating disruption have made traditional planning models unreliable.

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When forecasts are too simple, they fail to connect the drivers to what actually moves the business. That makes understanding the trade-offs between price, volume, and margin more difficult — and even harder to act on. Planning becomes an educated guess instead of a disciplined process.

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When planning turns into guessing, budgets drift off course. Margins get strained, course corrections become abrupt, and the organization ends up reacting instead of leading.

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This paper highlights a changing market and introduces a new way to forecast and plan during these uncertain times.  Today's  plans must connect price, volume, costs, and margin into a single, forward-looking system.  ​

Eric Karlson
erickarlson@derivzero.com
916.406.5817

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